OUR STORY
It’s not barbecue
The Best K-Chicken In Your Town
It’s Best of the Best Quality
Authentic Korean Chicken Brand
Our vision is to make people healthy, happy, and pleased by creating the world’s most delicious chicken. To become the world’s best “BBQ” occurs a misunderstanding in English language culture in the middle of the Globalization of BBQ.
To solve this misunderstanding we asked William Bevington who is the world’s leading information designer and the chair-professor of Parsons University, which is the top design school in the world, in the USA. The result ‘bb.q’ was born through the 3 years of research and development and the most satisfied output through the 40 years of the designer’s life.
Changing “BBQ” to “bbq” based on the golden rate design rule, completing harmonious “BBQ’s philosophy” by reversing “b” to “9”. Adding a dot makes ‘a small dot makes a very big difference’ that starts to completely change towards “The world’s largest and best franchise group, the world’s 1st company, millennium corporation GENESIS BBQ”.
Mission & Vision
Our vision is to make people healthy, happy, and pleased by creating the world’s most delicious chicken. To become the world’s best franchise group, by consistently delivering great tasting food and top of the line services to loyal customers around the globe. Our philosophy focused on the customer in order to undertake the customer’s health, and happiness. We are trying our best chicken in the world to the people all over the world and make a success story to our customers, partners, and bb.q franchisees. Now, bb.q Chicken’s goal is to operate 50,000 franchise stores around the world by 2025.
PLEASE LISTEN TO CHIBBOQ!
Hello, I’m Chibboq! Mascot of bbq chicken!
My father always wanted to be a businessman who makes people’s life comfortable and happy. Through this, the philosophy of bb.q Chicken is “Take customer’s life and happiness as a top priority.”
I hope this philosophy applies at all of bb.q Chicken stores in Canada.