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Best of the Best Quality – bb.q Chicken
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OUR STORY

“Best of the Best Quality”

The “bb.q” in our name stands for “Best of the Best Quality,” and that’s what we deliver.

Our Korean fried chicken is crispier, juicier, and more tender than ever, paired with bold, flavorful sauces. Rooted in tradition and perfected through innovation at Chicken University, every bite is worth the effort.

Authenticity

Rooted in Korean tradition, our fried chicken stays true to its origins while delivering bold, unforgettable flavors.

Creativity

We push the boundaries with unique recipes and innovative sauces, creating a one-of-a-kind dining experience.

Quality

From fresh ingredients to perfected cooking techniques, we ensure every bite meets the highest standards.

Authentic Korean Chicken Brand
Our vision is to make people healthy, happy, and pleased by creating the world’s most delicious chicken. To become the world’s best “BBQ” occurs a misunderstanding in English language culture in the middle of the Globalization of BBQ.

To solve this misunderstanding we asked William Bevington who is the world’s leading information designer and the chair-professor of Parsons University, which is the top design school in the world, in the USA. The result ‘bb.q’ was born through the 3 years of research and development and the most satisfied output through the 40 years of the designer’s life.

Changing “BBQ” to “bbq” based on the golden rate design rule, completing harmonious “BBQ’s philosophy” by reversing “b” to “9”. Adding a dot makes ‘a small dot makes a very big difference’ that starts to completely change towards “The world’s largest and best franchise group, the world’s 1st company, millennium corporation GENESIS BBQ”.
Mission & Vision
Our vision is to make people healthy, happy, and pleased by creating the world’s most delicious chicken. To become the world’s best franchise group, by consistently delivering great tasting food and top of the line services to loyal customers around the globe. Our philosophy focused on the customer in order to undertake the customer’s health, and happiness. We are trying our best chicken in the world to the people all over the world and make a success story to our customers, partners, and bb.q franchisees. Now, bb.q Chicken’s goal is to operate 50,000 franchise stores around the world by 2025.
PLEASE LISTEN TO CHIBBOQ!
Hello, I’m Chibboq! Mascot of bbq chicken!

My father always wanted to be a businessman who makes people’s life comfortable and happy. Through this, the philosophy of bb.q Chicken is “Take customer’s life and happiness as a top priority.”

I hope this philosophy applies at all of bb.q Chicken stores in Canada.
Delicious Story of Bb.q Chicken

1995

Launched the 1st BBQ Chicken Store

Establishment of Genesis BBQ Group

1996

BB.Q Chicken Store #100

We opened the 100th store of BB.Q Chicken

1999

BB.Q Chicken Store #1000

What a monument establishment! We opened our 1000th store. Let’s celebrate!

2000

Chicken University

We opened the first Chicken University in South Korea

2003 – 2013

Global Business Strategy

Beginning of Global Business in China following by Spain, Japan, Vietnam, Mongol, Singapore, Philippine, USA, Turkey, Fiji, Cambodia, Brazil, Malaysia, Saudi Arabia, Myanmar

2013

Entry Into Japan

We entered Japan by brand swapping with the Watami Group

2015

Ranked – Most Satisfied Chicken

We were ranked at the most satisfied chicken brand for Youke.

2016

New York Manhattan Store

We opened our store in USA New York Manhattan 32nd Street!

2017

500 Stores – 57 Countries

We have a total of 500 BB.Q Chicken stores in 57 different countries!

2018

Canada – Here We Come!

Our first entry into the Canadian territories

2019

H-Mart – Richmond, BC

We opened our express-typed stores inside H-Mart in Richmond, BC.

2019

First BB.Q Chicken in British Columbia, Ontario, and Alberta

Finally our first opening in
– Coquitlam, BC
– North York, ON
– Calgary, AB

2020

“Lemon”

Introducing a brand new business model!

2021

Top 500

The Restaurant News selected us as top 500 fastest growing restaurant chains

2022

Beijing Olympics Sponsorships

2022

Top 500 Biggest Chains

We were selected as the top5000 biggest chains in America

2023

Entered Panama, Costa Rica

BB.Q Chicken franchise has entered 57 countries Now

2025.02

BBQ Chicken’s Growth

Over 50 Stores Opened Across Canada, with New Openings in Ontario, New Brunswick, Saskatchewan, and the Bahamas.

2025.04

bb.q Chicken Shines at Vancouver Franchise Expo

bb.q Chicken attracted over 300 visitors at the 2025 Vancouver Franchise Expo with its signature flavors and compelling business model. The brand continues to expand across BC and beyond, backed by strong local interest and strategic booth execution.

2025.04

bb.q Chicken Ranks No.1 in Brand Value in Korea

bb.q Chicken topped the 2025 brand value rankings among 28 major chicken franchise brands in Korea. This recognition highlights the brand’s continued global growth and its position as a leading force in the K-Food wave worldwide.